Breast Cancer Awareness Merchandise and Why it Matters

The Origins of Breast Cancer Awareness Merchandise

How did Breast Cancer Awareness begin? It was inspired by the 1979 American hostages held captive in Iran and the Tony Orlando song “Tie a Yellow Ribbon around the Old Oak Tree.” An American hostage wife used the yellow ribbon as a symbolic cry to free the hostages, which is how the ribbon phenomenon began and still continues to this day.

The Susan G. Komen organization decided to give a pink ribbon to each runner in the 1991 New York City “Race for the Cure” and thus the pink ribbon became a symbol of the fight to prevent cancer and generated a host of breast cancer awareness merchandise. October is officially Breast Cancer Awareness month and the fight for a cure is far from over.

The Impact of Breast Cancer

One in every eight women will be diagnosed with breast cancer and there are more than 230,000 new cases every year. With 85% of breast cancer victims having no family history of the disease, there is no way to tell who will get it and who won’t. Thanks to great medical advances in 2011, there are officially 2.6 million breast cancer survivors living in the U.S. alone but, until the disease is completely eradicated, that statistic is but a small victory.

Why Buy Merchandise?

Breast cancer awareness merchandise is great a way to show solidarity in the fight and also to educate and bring attention to the disease. The merchandise provides funding for early detection, treatment and support for all breast cancer survivors and victims–it can be used for fundraisers or in support of a loved one with breast cancer. Thankfully, you do not have to buy the merchandise in bulk; breast cancer awareness merchandise can be found in local retail stores or online.

In addition to ribbons, you can now purchase inspirational t-shirts, buttons, hats, water bottles, tote bags, mugs and bumper stickers and the proceeds for the items will go towards the fight for a cure. You can even have merchandise personalized with a friend or loved one’s name to show your support.

Many slogans can also be personalized for a specific breast cancer fundraiser in your community, as well. Breast cancer has a major impact on many people’s lives, so wearing the merchandise spreads the word; if one more person remembers to get a mammogram because of your breast cancer awareness merchandise, then you have succeeded.